OG Hat - White

• One Size Fits Most: Accommodates sizes up to 7 ¼.
  
• Superior Quality: Crafted for durability and comfort.
• Easy to Clean: Stains come out effortlessly with hand washing in cold water and mild soap.
• Note: Do not machine wash.
• Redefining the Golf Hat: Designed for golfers who aren't afraid to embrace the yips.
• Perfect Fit: Sits naturally on your head without riding too high

What are the Yips? Well, just about every golfer has them. Even Scottie Scheffler & Tiger Woods.

The yips are that maddening, involuntary twitch or jerk that can turn a simple putt or chip into a moment of golfing chaos. They're not just a problem for the pros; they're a rite of passage for amateur golfers everywhere. At Yips, we don't just acknowledge these moments; we embrace them.

Our brand is built on the belief that the yips are part of the game's charm, a testament to the human side of golf where even the best in the world, like Scheffler and Woods, can feel the pressure. Yips isn't about fixing what's broken; it's about embracing the quirks and imperfections that make golf uniquely challenging and fun.

We offer gear that's designed with the amateur in mind—golfers who know that sometimes, the ball just won't go where you want it to, no matter how perfect your form might be. Our products are crafted to bring a bit of humor and camaraderie to the course, reminding everyone that we're all in this together, battling those unpredictable moments with a smile.

Whether it's a hat with a funny saying to make you laugh at the next miss, or apparel that proudly declares your yip moments, Yips is here to make golf less about the score and more about the story. Because in the end, it's the yips that make the birdies sweeter, the bogeys more forgivable, and the game itself more human.

Join us, embrace the yips, and let's enjoy golf in all its imperfect glory.

We are two marketers who, for years, have been in the trenches of e-commerce, building small dropshipping brands one after another. But it wasn't until we were on the golf course, battling our own yips, that inspiration struck. There we were, laughing off our shanks and missed putts, when it hit us - why not create a brand that celebrates these very moments?

That's how Yips was born. From our shared experiences of frustration, humor, and the occasional triumph on the golf course, we saw an opportunity to connect with amateur golfers everywhere. We knew we wanted to build something that didn't just sell golf gear but shared a story, our story, of embracing the quirks of the game.

So, here we are, turning those yip moments into a brand that speaks to every golfer who's ever felt the pressure of a short putt or the dread of a simple chip shot. Yips is our tribute to the spirit of golfing resilience, camaraderie, and laughter.

- Nathan & William ~ Founders

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