About Us

We're two marketers who’ve spent years in e-commerce, helping brands grow. But it wasn’t until a rough day on the golf course—laughing through missed putts and shanked shots—that inspiration hit. Why not build a brand that celebrates those imperfect, relatable moments?

That’s how Yips was born. It’s our tribute to every golfer who’s ever felt the pressure of a short putt or the frustration of a mis-hit. More than just gear, Yips is about the humor, resilience, and camaraderie that make the game what it is.